Reggie: “Faster Processors and Pretty Pictures” Don’t Mean Next-Gen Innovation

As suspicions increase that Microsoft and Sony are busy building their next-gen console, Nintendo is deep into the Wii U launch sequence heading up to the holidays.

The opinions from developers and gamers alike on the Wii U’s power swing wildly from one person to the next. If there’s anything Nintendo can say about the Wii U hardware power, it’s that raw power isn’t as important as groundbreaking innovation.

Reggie Fils-Aime, Nintendo of America President, told CNET that he believes the Wii U will be successful because of the innovation packed into the console, not because of the raw Wii U hardware.


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“In the end, our competitors need to react to what we’re doing in the marketplace and need to figure out what their innovation will be. It’s likely that faster processors and pretty pictures won’t be enough to motivate consumers. They need to react to what we’ve done and we need to continue innovating with the Wii U – and we will.”

Reggie also responded to comments that the Wii U was rushed, causing the hardware to be less powerful than it could have been.

“For us, launching new systems is about bringing new consumer experiences to the marketplace and we’re doing that with Nintendo Land and third-party publishers are doing it with games like ZombiU. For us, now is the right time to launch new hardware.”

Though most would say the Wii U launch has had its share of hangups, most analysts expect the Wii U launch to be successful. The Wii U is already sold out in the UK, where it launches this Friday.